FILIPAY paves modernization of the local transport system with PLDT Enterprise


FILIPAY over the weekend (Saturday) said that they now have a reliable partner in PLDT in revolutionizing transportation systems with the Telavi People Counting Camera and other digital tools

In a statement, FILIPAY said they sealed a partnership with PLDT Enterprise for their digital solutions. The company is the leading flagship product of Service Economy Applications Inc., commits to offering efficient, secure, transparent, and convenient cashless fare payment transactions through the Automated Fare Collection System (AFCS) and Fleet Management System for the on-going Public Utility Vehicle (PUV) Modernization project. 

In partnership with PLDT Enterprise, the business to business (B2B) arm of the largest fully integrated telco PLDT, FILIPAY is expected to progress their systems further through the acquisition of the Telavi People Counting Camera with Command Center. The technology solution allows FILIPAY to address route, fleet, and driver management, and gain visibility on their daily revenue.

PN Roa Canitoan Transport Cooperative (PONTRANSCO) is also the first transportation cooperative in the Philippines to implement FILIPAY AFCS and Telavi People Counting Camera with Command Center in Cagayan De Oro to further support the PUV Modernization Project.

FILIPAY also implemented Project ‘Luzviminda’, named after PONTRANSCO’s General Manager, Luzminda Escobidal, to embody her strong vision that the solution will be replicated in Luzon, Visayas, and Mindanao.

“Modernizing Philippine transportation with a cashless payment system is no easy feat,” says Janice Ariño, Founder, President, & CEO of FILIPAY.

“We need high standard software and hardware supported by a partner that offers only the best customer service – and PLDT Enterprise delivers in all of these.” 

Through the digital solutions from the partnership of FILIPAY and PLDT Enterprise, said they are able to decentralize management of data, which facilitates direct, reliable, and real-time access to information.

It also allows for less service failures and lowered transaction costs in comparison to centralized and distributed systems. 

“This acquisition has not only helped FILIPAY, but also our transport group partners nationwide,” Ariño says. 

Affecting change beyond local businesses, PLDT Enterprise and FILIPAY are also cooperating with the Land Transportation Franchising and Regulatory Board and other transport teams to mobilize the Telavi People Counting Camera and Command Center.

This collaboration finalizes the Department of Transportation’s on-going route rationalization plan that monitors and gathers data on transport vehicles. 

“We are proud of this successful partnership with FILIPAY and how the collaboration influences the transport sector for the better,” says Ding Villarino, Vice President and Head of Enterprise Revenue Group at PLDT Enterprise.

“Truly, a partnership is a success when solutions are adapted by other stakeholders as well, and this milestone is a step forward in building a better tomorrow for transport cooperatives and the industry,”he said.

Catherine R. Cueto

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